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In this no holds barred interview, I sit down with Tom de Spiegelaere.
Tom is an SEO based out of Brisbane, Australia. When I first met him, he ran an SEO agency. Less than a year later, he had fired all his clients, went 100% into affiliate SEO, and trippled his income in just 7 months.
Tom spills the beans in this interview on exactly what he does to rank, the services he uses, and how you can also follow his footsteps into affiliate SEO.
Simplify Affiliate Marketing By Using These Tips
Maybe you’ve been interested in affiliate marketing, but you aren’t sure where to start. It can seem confusing at first, but setting up an affiliate program for your web site is actually surprisingly easy. In a few simple steps, you can start a great affiliate program that will bring in a steady income.
Pick a layout for your site that matches the image you want to portray. You want to make sure the style of your site matches the items that are on it. You don’t want to throw viewers off by having a site that looks nothing related to the types of products that are available on it.
Look for websites with good sales. If their rate of buyers is less than one percent, you may want to reconsider working with them. You get paid if people buy, and if people aren’t buying from the website, it will not matter how many customers you send them. This ratio is an important one to consider when searching for affiliates.
The performance of an affiliate marketing arrangement can be boosted if the webmaster and the affiliate can agree to offer an exclusive product. A purchase that can only be made through an affiliate will be more tempting to a website owner’s visitors, increasing click-through and earning more money for both the webmaster and the affiliate.
To increase the success of your affiliate marketing, work on adding to your passive income through programs that offer continuity. Successful marketers have various continuity programs that offer reoccurring income over an extended period of time. This reoccurring income will provide a sound financial base that you can then build upon.
Sometimes the most effective steps you can take to improve your affiliate marketing efforts have nothing to do with your affiliates themselves. Every visitor to your website is another potential customer for your affiliates. Therefore, concentrating on increasing total traffic to your website will have a positive effect on your affiliate programs, even if you do nothing else to improve them.
To make the most money on your affiliate marketing program you should work with companies that offer a large selection of tools to help you build your business. Many companies have a number of different banners and text ads to pick from so that you can find ones that are more tailored to your website.
When looking into an affiliate marketing program, make sure that you look into one that will be able to provide you with the most current statistics. You may have to do a little digging to find this. It is important that you know exactly what is going on within the company so that you can have the proper information as a manager within the program.
High pressure is not required! Remember that affiliate marketing is not the same as selling, so you really don’t have to put yourself through a lot of stress to do it. You don’t have to handle merchandise or inventory. You deal with prospects rather than customers. You only have to introduce your prospects to the product. You don’t really have to sell, so you are better off just being friendly and pleasant and making sure lots of people see the product.
Place flyers in your neighborhood. Try to think about where your potential clients will go and post flyers advertising your website in that location. If possible, have a special promotion. This will attract attention and entice visitors to go to your site where they can get a better idea of what you have to offer.
When selecting a product to market as an affiliate, choose a product you would buy for yourself. The interest you have in the product will carry over in to your marketing copy and make your readers more enthusiastic about the product. Also, if you actually use the product, you’ll be able to give more sincere reviews, which your readers will appreciate.
When you are building an affiliate marketing campaign, make sure to avoid “Parasite” scams on the web. These applications, which are often disguised as browser help objects, take visitors from your page and direct them to another website. If a “parasite” takes over your page, you will earn less.
Choose a niche market to sell to. Don’t try to sell a different affiliate product to everyone. This dilutes your efforts and confuses your readers. Stay focused on products and services that serve customers in your specific niche. This will build up trust with your readers, increasing the chance that they will come back and buy your latest offerings.
Spend more of your time promoting the products that offer you more chances for profit. Make a chart that shows the possible rates of return from your different affiliate programs. Focus on the ones that offer subscription models and upsell options, as those will provide more profit in your pocket.
Exercise is hugely important for anyone who sits at a computer all day, including someone who is engaged in affiliate marketing. Getting up and going for a long walk, or a run, or aerobic exercise, will get your blood pumping and help you overcome stress. Keeping your weight down will stop you from having any expensive health conditions popping up in the future.
Annually perform focus groups with your customers and visitors to your site. This will give you the chance to see your audience and their reactions to your products and services. They may provide you with some very valuable ideas that you would not have even considered without them giving you the ideas.
In order for your affiliate program to be successful, it is imperative that you meet the needs of your reader. Why are they coming to your page? Is the information you are providing what they are looking for? When you have your site designed properly, then decide what affiliate ads are relevant to the information you are providing your readers.
Once you know what you’re doing, setting up an effective and profitable affiliate marketing program is a snap. Before you know it, you’ll be earning money and attracting more visitors to your site. Just remember what you’ve learned in this article, and you’ll have no trouble getting your affiliate program going.