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Dino Gomez comes in as a referee to mediate this heated battle with myself and Mark Luckenbaugh over which is better: client SEO or affiliate.
Who wins? Come find out.
Boost Your Affiliate Marketing Skills With These Tips!
When you think of affiliate marketing, do you just see it as something that takes a lot of time and money to work? If so, then you have a very narrow view of it. Affiliate marketing is so much more than that, and it can be adapted to your own business plan. Read on to find out how.
When writing copy for affiliate marketing advertising, make it easy for your reader to draw out the information they want. Avoid complicated terms or technical jargon, keep your paragraphs short, and use bullet points whenever possible. Readers are more likely to scan your review quickly and make a decision than they are to read through a lengthy article.
Look around for a mentor in affiliate marketing if you are not sure how to approach the business. There are thousands of successful affiliates out there who will lend you advice to get you started. You are not their competition at this point, so most are happy to help out. Check around the blogosphere and find experts in the field.
Use direct or “deep linking”. This means linking directly to the item a consumer is interested in rather than the home page of the company selling it. A prospective buyer is not interested in clicking through multitudes of pages to find what they are looking for. Help ease this process by linking them directly to it.
To succeed at affiliate marketing, you should always try out any product you are recommending first. This will help you to write an honest recommendation rather than a sales pitch that sounds phony. It also gives you an idea of what steps your customers will go through, and you can offer tips to make sure they complete the transaction.
Remember that with affiliate marketing, diligence is more important than effort. It is important to keep up with your website, post frequently, remember to leave business cards and fliers wherever you go, add links to interesting, current ads for your product to your e mail signature, and participate in other gentle, easy advertising techniques on a regular basis. It is not important to pound the pavement and try to push people into buying the product. In fact, this will lose you sales.
Be fairly generous with your outgoing links. Linking to other blogs or websites can be a sign of solidarity, and many will choose to link back to you as a show of friendship. Take advantage of this, but remember that they will not link back if you do not have good quality content.
If you want to make a lot of money with affiliate marketing, you need to sell something you would buy yourself. Everyone wants to buy items that are high quality for a great price. So, when selecting what you’re going to sell, you must consider if you would buy it yourself.
Before you join, ask your affiliate program if you get credit for offline sales. If you tell your PTA about the company you’re affiliated with, will you get commission for any phone sales you refer? What if you hand out catalogs in local waiting rooms? Off-site marketing can be extremely lucrative, but not if you don’t earn a commission for it!
You should have knowledge in HTML and graphic software because it helps you. If you don’t have skills in these areas it is alright, there are many tools that will help you get you first site up. There should also be some customization to make it more unique. Many search engines will remove duplicate content.
Affiliate marketing is a good tool to get more customers for your business. By offering rewards or incentives to join up with a retailer, not only is the customer satisfied but the business enjoys a new customer. You can drive extra traffic to your business by using affiliate marketing, and perhaps create a business out of just being an affiliate.
Affiliate marketing is only worth doing if you have the time to dedicate to making it work. It will be slow in the beginning and require you to do a lot of work to figure out which programs are going to make the money you require, so if you’re not ready for that, don’t pursue this as a career.
As you’re starting your affiliate markieting company, barter your time and skills with other businesses. This will help you save money. For example, offer your host free advertising space in return for a few months of free hosting. You can ask your babysitter if she’ll give you a discount on her rate if you apply your marketing skills and get her some advertising on the internet. What you’ll find is that people love to barter!
Ask family and friends to help you while you’re building your affiliate marketing business. Maybe your sister can drop off some leftovers at the end of the day in return for your babysitting her kids for a few hours a week. This will give you more time to work instead of throwing unhealthy processed foods in the microwave to eat in a hurry.
Keep your opinion off your website to enhance your affiliate marketing. There are many blogs on the internet where people spout off about their feelings, but there are segments of their audience who never come back after reading it. Stick to your topic and the facts that you can share about it and stay away from offending anyone.
Make sure that the content you’re using to promote your affiliate marketing links on your website helps the user fulfill a need. In fact, help them to fulfill MANY needs! If they’re looking for an answer, also provide some entertainment, or maybe some information they didn’t even know they wanted to learn. Provide a variety of content to keep everyone coming back for more.
After reading through all of that, do you still see affiliate marketing in the same way? Do you now see that it is so much more and that it can be a very cheap and effective way to help promote your business? It’s work, but it’s not endless hours worth.
