Tag Archives: optimizely ab testing tutorial

How to Use Optimizely for A/B Split Testing and Conversion Rate Optimization (CRO)

By | June 29, 2016

Learn how to use Optimizely for A/B testing. Kurt Phillip, Director of Conversion Rate Optimization (CRO), for LeadSpring Launchpad () walks you through the process of setting up a basic split test campaign using a free account with Optimizely. Check…